The growth of Instagram accompanied the expansion of influencer marketing, now considered one of the best sales strategies for companies in all niches, which consists of partnering with influencers to publicize a product or service. With the digital market booming, the number of influencers exploded. This made people who were previously completely unknown to gain an engaged audience and social ascension through content creation.
Nowadays, IT needs to be present in your company. Just look at how banks, telecommunications companies and retail brands already include technology as a basis for operating models and their relationship with consumers. Currently, even mining, for example, is turning companies digital. The value of the information, service or solution ends up being a fundamental component in the delivery that the company is making to the market. This is the background. As they are transforming into a digital business, IT naturally must position itself more strategically.
Going straight to the point, content marketing is the strategy of producing content for your target audience, which helps them throughout the buying process and attracts them to you in a natural and spontaneous way. We can say that it is the fuel or the basis of Inbound Marketing.
Pinterest is a channel where users are active and engaged. Currently, over 300 million people use the platform every month to seek inspiration, discover ideas and find problem solvers. People are on Pinterest to take action, look for topics of interest and click on Pins to learn more.
Google Cloud Platform (GCP) is Google’s cloud computing platform that serves as a server for other businesses to perform VM (virtual machines) migration, in addition to creating applications and websites with the best performance, security and ease of access.
Using videos in marketing campaigns is a way to add value to your content and brand. For this, you need to find a way to balance, and use videos as allies in your campaigns and include them once and for all in your business marketing automation.
Marketing has changed rapidly in recent years, flyers, billboards and television ads are now outdated media. To be really close to the target audience, you need to be on the internet. Most people have 24/7 internet access in the palm of their hands. In other words, we are always connected. Therefore, we reinforce that promoting a company on the internet is essential for its growth.
7 tips for selling online successfully: Diversify sales channels; Optimize pages for conversion; Invest in good and recognized platforms; Do digital marketing constantly; Monitor the customer journey; Offer impeccable service; Keep an eye on the most profitable products
Backlink analysis is a key resource for evaluating a website’s SEO performance. When used correctly, backlink analysis can identify backlink flows, identify traffic sources, assess backlink quality, and identify potential improvements.
The URLs added to the WordPress platform are addresses that deserve attention, as they are directly related to the management of blog files and how your business appears in search results performed on the internet. Based on this, changing the WordPress URL may be necessary at various times. The question is, do you know how to do this?
